Advan Methodology

Advan data looks great. In their website, they only say it collects cellphone data from 1,000 apps (300 billion data points) and 100+ observations per cellphone per day.

Do you know any technical document in which they go in more detail on the number of pings, cellphones, etc. that they use?

The only available docs are the data dictionary.

Thanks!

Hi @whernan - I don’t know of any public documentation that covers this. However, orders made for Advan patterns also include visits panel summary, home panel summary, and normalization stats files that help quantify the number of total visits in given week/month.

Thanks, that is a good alternative.